Posts tagged with ‘National Geographic Society’

  • CORPORATE MONSTERS AND PHANTOMS

    By admin on February 14, 2012
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    Matching behaviour to belief: that’s a common issue for many organizations. What organization doesn’t have a soaring vision, lofty values and towering ambition? But how many are honest about the challenges and failures they inevitably meet in the process of interacting with their customers, their people, their community? We know that openness and transparency are crucial for people to be able to take ownership of corporate convictions. And it’s crucial to keep the message simple.